CG Common Ground | A property management launch (Phoenix, 2023 to present)
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A property management launch (Phoenix, 2023 to present)

Advisor to an owner-operator launching a boutique short-term rental management company; Phoenix; 2023 to present

IndustryShort-term rental and property management
Project typeBusiness model and launch
Dates2023 to present
SeatAdvisor
Management fee as a share of gross booking revenue: where the category sits. Source: Jesse's read of the category from operating in it, 2023 to 2026; this company's flat fee sits below the local band.
Management fee as a share of gross booking revenue: where the category sits. Source: Jesse's read of the category from operating in it, 2023 to 2026; this company's flat fee sits below the local band.

Advise an owner-operator launching a boutique short-term rental management company in Phoenix. Work the business model, compare it with the major managers, simplify it.

Small and informal at launch, in a category where every manager already quotes a flat share of gross, and where owners cannot watch what the manager does.

Problem

Not a new fee format. A fee an owner could say back, two controls for the risk that fee creates on the cost side, and something other than the fee to compound.

What we did

A flat share of gross, below the local band, no add-ons, no markup on contractor invoices; a maintenance threshold with owner sign-off; guest messages logged by category.

Result

The company launched on that model and runs on it. Its listings have held inside the band Airbnb reserves for Superhosts, whose published floor is a 4.8 rating.

Everybody in the category charges a flat share, so the format was never the edge. The edge is a sentence an owner can believe, and then going to find the complexity that sentence just hid.Jesse Fowler

Read on

01

The decision and the reasoning

Why we did it this way, told first.

Read
02

What we did and what it produced

The work, decision by decision, and the result.

Read
03

A slice of the project list

A few related projects.

Read
Team

Private side

The full report, the source files on record, the timeline and every figure with its source. Password.

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